June is just around the corner, the «hottest» month of the year for us at Bullfrog and on the occasion of our tenth anniversary, the forecast announces boiling temperatures. We have prepared many surprises to celebrate with you this historic milestone. LET’S START THE PARTY!In these 10 years our beloved bullfrog has grown and we with her. Our evolutionary process has been constant and continuous, made of small steps that have led us to be what we are today: a reference point for Italian grooming. The "our little pond" from which we left (shop in Via Thaon di Revel 3 in Milan) is still there but over the years another 13 have been added, forming a real complete ecosystem, made of owned shops, franchises, retailers and distributors. Our activities have also undergone changes: the initial offer of beard and hair services was then added (for some of our barbershops) that of facial treatments. All three activities supported by a careful and sophisticated product development that, in this decade, has given birth to professional performance products, guaranteeing customers the legendary #EffettoBullfrog, both in the show and at home.
On the occasion of our birthdays, we told you our story: from the first steps taken by our founder Romano Brida to the narration of some of our iconic products, from the story from which the choice of the frog as symbol of Bullfrog comes to life to the secrets that lie behind the scenes of the brand. This year to celebrate the transition to double digit, in terms of population, we want to focus our attention on this last year, highlighting the crucial events that have accompanied us to reach this historic milestone.
JUNE 2022 - BULLFROGBARBERSHOP.COM LOOKS NEW
A change of look at the graphic level that allows you to embrace the principles and values that the the brand embodies, an external transposition of what we are internally: a confirmation for our regular customers, a nice surprise for new ones. In addition to the graphic aspect also the navigability level rises, in fact, thanks to a minimal and intuitive restyling, the usability of the new site takes advantage of it being the sections more easily available and searchable. As in the barbershop as well as online, Bullfrog offers new look changes for a breath of fresh air and a break with monotony.
JUNE 2022 - #EFFETTOROCK: ELVIS IS BACK
On the occasion of the release of Elvis, the film winner of the last edition of the Oscars, Bullfrog collaborates with Warner Bros. Pictures to revive the unforgettable looks of the king of rock in his Barberie! The film tells the mythological story of Elvis, over a period of 20 years, from the beginnings to the fame of Presley, which reached an unprecedented level of celebrity against the backdrop of a constantly evolving cultural landscape. Bullfrog wanted to pay homage to the legend of Memphis by reinterpreting three of its most iconic looks: the iconic Pompadour, the innocent Executive Contour and the irresistible Tirabaci.
JUNE 2022 - SHAKE MASKS: GROOMING LOUNGE 360
We are constantly looking for innovations to be introduced in the services offered by our Grooming Lounge, to surprise our customers. Those who know us for a long time will understand how important it is to dedicate time to the care of your face. We know this well, tiredness, stress, hectic life are enemies of a fresh and rested face. The Bullfrog Grooming Lounge Shake Masks service was created to meet every need: thanks to five different face masks, freshly prepared, with "prebiotic" formulations without water and preservatives, that stimulate the proper functioning of the skin microbiota. An amazing service to give a new vitality to the skin of your face.
JULY 2022 - DISCOVER THE POWER OF NATURE WITH ELEMENTS
A hot summer 2022... very hot that needs freshness, both physical and mental. Bullfrog launches Elements, a new line of fragrances that, with its four Eau de Toilettes, captures the four elements of nature to better represent the man who wears them. Thanks to a meticulous study and combination of ingredients, AIR, FIRE, WATER and EARTH contain respectively the lightness, liveliness, freshness and solidity that every man seeks to face his day.
SEPTEMBER 2022 - ALWAYS ON HOLIDAY WITH BLUE BOTANICAL
A line of skincare products designed to combat the classic post-holiday sadness. Blue Botanical, thanks to its marine inspiration, salty fragrance and blue texture, wants to transport you (although unfortunately not physically) to what is the happy and joyful "mood" that we have when we are on vacation. Five products with a high percentage of natural ingredients, able to give the skin of your face the tone, brightness and hydration typical of the relaxing moments spent on vacation.
NOVEMBER 2022 - AGNOSTICO ARTIST: ALESSANDRO RIPANE
In the history of Bullfrog there have been several collaborations with artists who, thanks to their creativity, have been able to write down ideas about our world. For this reason, every year, since 2017, Bullfrog collaborates with a different artist, for the creation of Limited Edition of the most iconic product, Agnostico. 2022 was the year of Alessandro Ripane, a Genoese artist who, like others before him, reinterpreted our historic and indispensable guide animal according to his creative vein. The addition of a third eye to the frog acts as a "gateway" to an extra-terrestrial dimension, made of bursts of color and visually impacting graphics. On this occasion was created, for the first time in "triple-trouble", a Limited Edition of Agnostico: a new graphic in three colours by Alessandro Ripane.
A change of look at the graphic level that allows you to embrace the principles and values that the the brand embodies, an external transposition of what we are internally: a confirmation for our regular customers, a nice surprise for new ones. In addition to the graphic aspect also the navigability level rises, in fact, thanks to a minimal and intuitive restyling, the usability of the new site takes advantage of it being the sections more easily available and searchable. As in the barbershop as well as online, Bullfrog offers new look changes for a breath of fresh air and a break with monotony.
JUNE 2022 - #EFFETTOROCK: ELVIS IS BACK
On the occasion of the release of Elvis, the film winner of the last edition of the Oscars, Bullfrog collaborates with Warner Bros. Pictures to revive the unforgettable looks of the king of rock in his Barberie! The film tells the mythological story of Elvis, over a period of 20 years, from the beginnings to the fame of Presley, which reached an unprecedented level of celebrity against the backdrop of a constantly evolving cultural landscape. Bullfrog wanted to pay homage to the legend of Memphis by reinterpreting three of its most iconic looks: the iconic Pompadour, the innocent Executive Contour and the irresistible Tirabaci.
JUNE 2022 - SHAKE MASKS: GROOMING LOUNGE 360
We are constantly looking for innovations to be introduced in the services offered by our Grooming Lounge, to surprise our customers. Those who know us for a long time will understand how important it is to dedicate time to the care of your face. We know this well, tiredness, stress, hectic life are enemies of a fresh and rested face. The Bullfrog Grooming Lounge Shake Masks service was created to meet every need: thanks to five different face masks, freshly prepared, with "prebiotic" formulations without water and preservatives, that stimulate the proper functioning of the skin microbiota. An amazing service to give a new vitality to the skin of your face.
JULY 2022 - DISCOVER THE POWER OF NATURE WITH ELEMENTS
A hot summer 2022... very hot that needs freshness, both physical and mental. Bullfrog launches Elements, a new line of fragrances that, with its four Eau de Toilettes, captures the four elements of nature to better represent the man who wears them. Thanks to a meticulous study and combination of ingredients, AIR, FIRE, WATER and EARTH contain respectively the lightness, liveliness, freshness and solidity that every man seeks to face his day.
SEPTEMBER 2022 - ALWAYS ON HOLIDAY WITH BLUE BOTANICAL
A line of skincare products designed to combat the classic post-holiday sadness. Blue Botanical, thanks to its marine inspiration, salty fragrance and blue texture, wants to transport you (although unfortunately not physically) to what is the happy and joyful "mood" that we have when we are on vacation. Five products with a high percentage of natural ingredients, able to give the skin of your face the tone, brightness and hydration typical of the relaxing moments spent on vacation.
NOVEMBER 2022 - AGNOSTICO ARTIST: ALESSANDRO RIPANE
In the history of Bullfrog there have been several collaborations with artists who, thanks to their creativity, have been able to write down ideas about our world. For this reason, every year, since 2017, Bullfrog collaborates with a different artist, for the creation of Limited Edition of the most iconic product, Agnostico. 2022 was the year of Alessandro Ripane, a Genoese artist who, like others before him, reinterpreted our historic and indispensable guide animal according to his creative vein. The addition of a third eye to the frog acts as a "gateway" to an extra-terrestrial dimension, made of bursts of color and visually impacting graphics. On this occasion was created, for the first time in "triple-trouble", a Limited Edition of Agnostico: a new graphic in three colours by Alessandro Ripane.
MARCH 2023 - PRODUCT KITS: THE PERFECT CHOICE FOR YOUR ROUTINE
How to satisfy every need of our customers? One of the questions we most often ask ourselves within the Bullfrog world, and offering quality products and services could be the answer. In this sense we started to take our products and make them talk to each other. How? Through the creation of kits that can meet every need of our customers and through the drafting of guides that can teach the best use of products during the daily routine. From guides to the care of the various types of beards to those for skincare, all with kits of products created specifically to confer the iconic #EffettoBullfrog.
How to satisfy every need of our customers? One of the questions we most often ask ourselves within the Bullfrog world, and offering quality products and services could be the answer. In this sense we started to take our products and make them talk to each other. How? Through the creation of kits that can meet every need of our customers and through the drafting of guides that can teach the best use of products during the daily routine. From guides to the care of the various types of beards to those for skincare, all with kits of products created specifically to confer the iconic #EffettoBullfrog.
JUNE 2023 - 365 DAYS LATER
Once you reach a great goal, you look back and retrace the moments you spent up to there: the beautiful ones, the ugly ones, those to be carefully guarded and those to be forgotten. It is part of the growth process and we have learned it before. Now it’s time to celebrate and we want to do it together.
Once you reach a great goal, you look back and retrace the moments you spent up to there: the beautiful ones, the ugly ones, those to be carefully guarded and those to be forgotten. It is part of the growth process and we have learned it before. Now it’s time to celebrate and we want to do it together.
